I have always liked beers. I have always liked working on beer brands. I have always liked Budweiser, as a beer, and as a beer brand. The introductory challenge: fusing the American hard way of being, with the Vietnamese one.

A series of 3 aspiring films were made, in some of the most manically rewarding manners I've ever come across, from scripting to shooting, to editing, to the end. I believed all those involved were pretty proud.